Boss AI Brief
What happenedShopify is improving how it measures visitor sessions in Analytics from September 21, 2026.
What it means for youYou get clearer numbers on how many people actually visit your online shop, so your marketing decisions are based on better data.
Act on it?Worth a trycheck your Shopify Analytics dashboard after the update lands and see what changed.
What happenedGoogle's AI creative studio, Flow, is now available on iOS and Android.
What it means for youYou can create marketing images or video content from your phone instead of needing a computer.
Act on it?Worth a tryinstall it on your phone and try making one piece of content for your shop.
What happenedA business owner asked ChatGPT 'who's the best [service] near [city]' and found AI only confidently recommended businesses with lots of reviews, not just high ratings.
What it means for youIf AI search tools are recommending your competitors over you, you could be losing customers who ask AI for suggestions.
Act on it?Worth a tryask ChatGPT the same question about your own business and see what comes up.
What happenedA user found writing specific instructions in a CLAUDE.md file stopped Claude from ignoring their preferences, like using the wrong tools or running unwanted tests.
What it means for youIf you use Claude Code for any tech tasks, clear written instructions save you from fixing repeated mistakes.
Act on it?Worth a tryif you use Claude Code, write a short file listing your do's and don'ts for it to follow.
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